Sport for Business News

Irish Sport Sweeps Sponsorship Awards
January 30th, 2015
ESA Awards

It was a spectacular night of success for Ireland at the European Sponsorship Awards. Check out all our winners here… Continue reading

Taylor Made Inspiration in the Workplace
January 30th, 2015
Katie Taylor Aramark

Katie Taylor is bringing health and fitness tips to almost 1,000 workplaces around Ireland...

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Strategy for 2015/16
February 15th, 2015
Planning-Strategy-Sign-07.20.2012

Sport for Business is taking a short break from our daily update of intelligence and analysis of the commercial world of Irish Sport. We are doing so in order to focus on planning a strategy for the next 12 months … Continue reading

All it Takes…
February 15th, 2015
Three ad

The new Three campaign launched in full at the weekend.  It’s all about ‘All it Takes’ to be the best.  Off to a good start then with wins over Italy and France, and all this in a World Cup Year....

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UTV to show Cricket Highlights
February 13th, 2015
UTV_Ireland logo

Ireland's matches at the Cricket World Cup are to be shown in a nightly one hour highlights package on UTV Ireland...

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Ahead of the Queue at Aviva
February 13th, 2015
_RP_0065 copy

A new app rolling out at the Aviva Stadium this weekend will raise eyebrows in the queue for food and drink...

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Playing on a Global stage
February 13th, 2015
Screen Shot 2015-02-13 at 07.58.15

Irish business as well as Irish sport is benefitting from the Cricket World Cup...

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Alcohol and Sport. Alcohol and Society.
February 13th, 2015
Role Models ask

Sport for Business is a founder member of a new campaign aimed at changing the culture of drinking in Ireland.  ‘Stop Out of Control Drinking’ was launched in Dublin yesterday and while it attracted some criticism from campaigners against alcohol … Continue reading

Want to catch Sports Journalism’s eye?
February 13th, 2015
Screen Shot 2015-02-13 at 06.31.43

If you are marketing in and around sport there is one particular social media channel you have to be on top of...

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Getting Connected to Cricket
February 12th, 2015
Hawkeye Cricket App

Ireland to play major role in what could be the best connected sports tournament in history...

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Tackling the Question of Alcohol in Society
February 12th, 2015
Beer taps

Later this morning Sport for Business will be part of the unveiling of a major new society wide campaign to address the cultural attitudes which prevail in Ireland with regard to the drinking of alcohol...

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Will Money Deliver the Medals?
February 12th, 2015
John Joe Nevin, Katie Taylor, Paddy Barnes and Michael Conlan show off their medals 12/8/2012

Exclusive analysis from Sport for Business on how the main sports have won substantial increases in funding for Rio over what was in place for London...

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HSBC Fears for Lions
February 11th, 2015
British & Irish Lions squad with a giant Lions jersey 29/5/2013

Management at the British and Irish Lions are watching carefully as stories unfold about main sponsor HSBC...

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Premier League TV Deal Sealed
February 11th, 2015
Sky Sports Soccer

The amount to be paid for every game over three years is 40% higher than the entire annual media rights for the GAA...

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Irish Team named through Twitter handles
February 6th, 2015
Twitter team announcement

The Irish rugby team for this weekend was named yesterday using twitter handles...

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GAA Finances Show Long Term Gain
February 5th, 2015
GAA Financial Annual Report

The GAA's annual financial report was published yesterday with the headline figure of revenues received climbing 3%...

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The Energy to Power Cricket
February 5th, 2015
Flogas to Power Irish Cricket Team

Cricket Ireland has a new official energy partner...

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The Pressure that led to Settlement
February 5th, 2015
Conor Ridge 4/2/2015

We reveal the one single element that made sure the court case between Rory McIlroy and Horizon Sports Management was never going to go the distance...

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