Sport for Business News

Battling to Save the Rás
February 16th, 2018

The route of the 2018 Rás Tailteann was unveiled during the week, confirming that the race would go ahead this year despite the withdrawal of race sponsor An Post. Staging the race is undoubtedly the best way to show potential … Continue reading

Leading Sport – Ciaran Gallagher
February 13th, 2018

As part of our Leading Sport Series with PwC, Sport for Business caught up with Gymnastics Ireland CEO Ciaran Gallagher. It’s a fascinating insight into his sport and where it is heading… Continue reading

Athlone Calling for World Athletes
February 21st, 2018

Sport for Business will be in Athlone this evening for the noise and excitement of the AIT International Grand Prix. Mark English and Thomas Barr head the line up of Irish star athletes taking to the track while up in … Continue reading

The Commercial Story of the 2018 SSE Airtricity League Clubs – Part Two
February 21st, 2018

The SSE Airtricity League kicked off at the weekend with as warm a glow of positive fan emgagement and media as has been seen for many years There was a 24 percent lift in attendance at Premier League fixtures last year … Continue reading

Gambling Questions On GAA Mind
February 21st, 2018

One of the major items up for discussion at this weekend’s GAA congress is the proposed ban on all forms of sponsorship by betting companies. There are currently no inter-county teams sponsored by such organisations though Ladbrokes have in the … Continue reading

30 Under 30 – Leaders of Tomorrow
February 21st, 2018

Our list of the Sport for Business 30 Under 30 highlights the next generation of Ireland’s sporting leaders. Today’s entry is Hayley Burke from Paralympics Ireland. Continue reading

Women’s U17 League Confirmed
February 21st, 2018

The success of the FAI’s Development Leagues in Men’s football is to be mirrored in the Women’s game with eleven teams lined up to compete in the new Continental Tyres Women’s National Under-17 League starting in July. This will be … Continue reading

Boxing Secures New National Sponsor
February 21st, 2018

  Liffey Crane Hire is to be the new sponsor of the Irish Amateur Boxing Association National Senior Elite Finals this weekend. The Finals will be televised live on Saturday night by RTE Television, and there will be a special...

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Guinness To Foster Match Day Confusion
February 20th, 2018

If you are looking to meet up with friends at Paddy Cullen’s in Ballsbridge before Saturday’s NatWest 6 Nations match, be prepared for a little bit of confusion…
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Bridgestone On Course
February 20th, 2018

Bridgestone, the world’s largest tyre manufacturer, and one of the Top Olympic Partners investing millions in sports sponsorship around the world was today confirmed as signing a new sponsorship deal with the Golfing Union of Ireland. Continue reading

Running For a Laugh to Build Morale
February 20th, 2018

Over 300 companies took part in last year’s Staff Relay Series with PwC and race organisers expect to see up to 7,000 participants from all over the greater Dublin area and beyond at the 2018 night.
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Olympic Success down to Team Sleeps and Lots of Beer
February 20th, 2018

We have been enjoying the New York Times coverage of the Winter Olympics via their daily news blast gathering up some of the stories and the personalities gathering the headlines in Pyeongchang. It’s the headline that have caught the eye and … Continue reading

Onside Expansion
February 19th, 2018

Onside Sponsorship is continuing its expansion with two key roles advertised on Sport for Business today for Head of Research Intelligence and Research Intelligence Manager.
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Dublin Fades into Background for Taylor
February 19th, 2018

Hopes of a Katie Taylor World Title Fight in Dublin have been confirmed on ice following news that she will take on Victoria Bustos is a World Title unification fight at New York’s Barclay Centre on April 28th. The fight...

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Pundit Arena Secure Rugby Legend Rights
February 19th, 2018

Online sports publisher Pundit Arena has taken another step into Rugby broadcasting by securing the rights to show this year’s Ireland Vs England Rugby Legends game from the Twickenham Stoop.
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Sponsors Chilling at the Cool Olympics
February 19th, 2018

Ireland may have only a team of five out in Pyeongchang for the Winter Olympics but to them it’s a big deal, and to the rest of the world it’s exactly that too. Five days into the Games this week...

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The Commercial Story of the 2018 SSE Airtricity League Clubs – Part One
February 16th, 2018

The SSE Airtricity League Kicks Off tonight with Bohemians welcoming rivals Shamrock Rovers to a sold-out Dalymount Park and the RTÉ TV cameras ready to roll. There was a 24 percent lift in attendance at Premier League fixtures last year … Continue reading

Laughter at the Winter Games
February 16th, 2018

We have so far looked at a selection of the bigger global marketing campaigns activating around the Winter Olympics but today’s brings us a little more local. Aldi UK signed up as €12 Million partners of Team GB ahead of … Continue reading

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