Sport for Business News

Making Sport Work for Business
May 17th, 2013
Business breakfast 1

“It was the best business breakfast briefing I have ever been to, anywhere in the world.” So said one of those who packed out the Hibernian Club to hear how the power of sport can be harnessed to improve their organisation. Continue reading

Business of Women’s Sport Conference
April 20th, 2013
Business of Women's Sport

Women’s sport is on the rise. It has been gradual but is accelerating. On June 20th Sport for Business will host a special event at the UCD Smurfit Business School in Dublin on changing the Business of Women’s Sport. Continue reading

What Future for Lottery Sports Funding?
May 23rd, 2013
National Lottery

The National Lottery Franchise tender poses many questions for sport and society. We look at the way in which funds are distributed and invite participation in an important Round Table on the subject in June. Continue reading

Sport’s Importance Loud and Clear
May 23rd, 2013
Sarah O'Connor

The Federation of Irish Sport has targeted the establishment of strong relationships across the Government Departments of Health, Education and Enterprise as key markers in its strategic plan to 2017. Continue reading

Basketball Facing Healthy Future
May 23rd, 2013
Basketball Macron

Basketball has turned a €1.3 million deficit from 2007-2009 into a €700,000 surplus over the past three years. A return to international action is under way and a new sponsor is being sought for the Super League. Continue reading

Guinness Expands to More Rugby
May 23rd, 2013
Guinness Rugby

Fresh from announcing support of the Guinness Rugby Gathering at UCD, the Diageo Brand has expanded its relationship with Rugby by signing new deals with England and Wales, and extending partnerships elsewhere. Continue reading

Making the case for the value of sport
May 22nd, 2013
Irish Sport

The Federation of Irish Sport held its first Annual Conference at the Guinness Storehouse. Keynote speaker Sir Keith Mills spoke of the need to make a compelling case for the value of sport in its broadest context. Continue reading

Ulster Bank launch social campaign
May 22nd, 2013
Ulster Bank GAA

Ulster Bank is marking its sixth year of sponsorship of the GAA All Ireland Football Championship by commencing a search for the nation’s best GAA home. It’s a good blend of social media highlighting traditional support. Continue reading

Taylor in Sky Sports Schools Initiative
May 22nd, 2013
Sky Sport Living for Sport Katie Taylor

Katie Taylor is to be the Irish Ambassador for the Sky Sports Living for Sport initiative which aims to reach one third of Irish secondary schools in three years. We look at how it will work and consider fears over what it may replace. Continue reading

Cricket Ireland Streaming to the World
May 22nd, 2013
Cricket Ireland Malahide

The One Day Cricket Internationals between Pakistan and Ireland will be broadcast live around the world via You Tube after agreement between the online giant and Cricket Ireland was reached on Tuesday. Continue reading

McIlroy To Tighten Management Circle
May 21st, 2013
Golf Rory McIlroy and Dad Gerry

Despite a stellar 20 months of commercial deals, it appears that Rory McIlroy and Horizon Sports Management are to part company with the young golfer tightening his team under the guidance of his father Gerry. Continue reading

DHL to Deliver Lions Tour
May 21st, 2013
Lions Training Rugby

The logistics sector is proving a rich hunting ground for Rugby sponsorship. Federal Express were a familiar sight on billboards around the Heineken Cup Final and DHL have now been announced as the Lions Tour Sponsors. Continue reading

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