Women’s Sport Biz
Women’s Sport is on the rise. It has enormous potential that is as yet almost wholly untapped. On June 20th Sport for Business will bring together 150 leaders from business and sport to map out a path on how that potential can be realised for both sides. Register today. Early Bird Booking closes May 31st.
Sport for Business News
May 17th, 2013
“It was the best business breakfast briefing I have ever been to, anywhere in the world.” So said one of those who packed out the Hibernian Club to hear how the power of sport can be harnessed to improve their organisation. Continue reading
April 20th, 2013
Women’s sport is on the rise. It has been gradual but is accelerating. On June 20th Sport for Business will host a special event at the UCD Smurfit Business School in Dublin on changing the Business of Women’s Sport. Continue reading
May 24th, 2013
Sean O’Brien is tearing up the streets of Dublin in a new online game called Street Rugby. It’s part of a major shift in digital engagement between sport and fans and Ireland is central to it. Continue reading
May 24th, 2013
Opel is the latest auto manufacturer to step forward with a campaign through sport, relaunching the Opel Kit for Clubs initiative with the GAA and GPA. Is there any possible cross appeal with Lucozade Sport’s Club Crusade? Continue reading
May 24th, 2013
Hot on the heels of a new €750,000 sponsorship the Irish Greyhound Board has now struck a deal with Eircom to provide streaming services via cloud computing infrastructure at tracks around the country. Continue reading
May 23rd, 2013
The National Lottery Franchise tender poses many questions for sport and society. We look at the way in which funds are distributed and invite participation in an important Round Table on the subject in June. Continue reading
May 23rd, 2013
The Federation of Irish Sport has targeted the establishment of strong relationships across the Government Departments of Health, Education and Enterprise as key markers in its strategic plan to 2017. Continue reading
May 23rd, 2013
Basketball has turned a €1.3 million deficit from 2007-2009 into a €700,000 surplus over the past three years. A return to international action is under way and a new sponsor is being sought for the Super League. Continue reading
May 23rd, 2013
Fresh from announcing support of the Guinness Rugby Gathering at UCD, the Diageo Brand has expanded its relationship with Rugby by signing new deals with England and Wales, and extending partnerships elsewhere. Continue reading
May 22nd, 2013
The Federation of Irish Sport held its first Annual Conference at the Guinness Storehouse. Keynote speaker Sir Keith Mills spoke of the need to make a compelling case for the value of sport in its broadest context. Continue reading
May 22nd, 2013
Ulster Bank is marking its sixth year of sponsorship of the GAA All Ireland Football Championship by commencing a search for the nation’s best GAA home. It’s a good blend of social media highlighting traditional support. Continue reading
May 22nd, 2013
Katie Taylor is to be the Irish Ambassador for the Sky Sports Living for Sport initiative which aims to reach one third of Irish secondary schools in three years. We look at how it will work and consider fears over what it may replace. Continue reading
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Events
- Jun 13 : National Lottery Round Table
- Jun 20 : The Business of Women’s Sport
- Oct 8 : Sport for Business 20/20
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"Sport for Business is a simple idea, well put together. It has every chance of making a real contribution to Irish sport, and being of real value to Irish business. I wish it the very best of luck."
Dermot Desmond, business leader


















