Sport for Business News

The Sporting Year Ahead 2018
December 14th, 2017

Join us on Thursday morning, January 18th for a special morning of chat with leaders from the Sport for Business community looking forward to 2018 and back over ten years of leadership with Paraic Duffy of the GAA… Continue reading

Sport for Business Membership 2018
December 10th, 2017

As the New Year approaches Sport for Business will be changing its appearance, and enhancing the benefits of membership enjoyed now by well over 200 organisations in the leadership of sport and business. What can we do together?
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Weekend Winners – Irish Rugby
January 22nd, 2018

Leinster and Munster Rugby are this weekend’s big winners both having secured a home quarter-final in the European Champions’ Cup and put themselves in line for home semi final’s as well. Leinster’s win in Montpellier, combined with other results on … Continue reading

From Melbourne to Mayo
January 19th, 2018

AIB has been to the fore in storytelling as part of their GAA partnership in recent years and this inspirational story of passion, sacrifice and pride of parish was too good to pass up.
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Players First for GAA Conference
January 19th, 2018

The first ever GAA Player Conference will take place in Croke Park on Saturday, February 17th. The event is intended to bring a focus to the amount of material and understanding there is to help players across all codes of … Continue reading

Sport Industry Awards for 2018
January 19th, 2018

The 2018 Sport Industry Awards will take place on February 22nd, celebrating the best that sport and the business behind it have to offer. This year’s awards are being run again by the Federation of Irish Sport, under new Chief … Continue reading

Gourmet Food for Ladies Football
January 19th, 2018

Gourmet Food Parlour is the new sponsor of the Ladies Gaelic Football Association Higher Education third-level championships. Gourmet Food Parlour will sponsor the prestigious O’Connor Cup competition, which will now be known as the Gourmet Food Parlour O’Connor Cup, as … Continue reading

Looking Back on The Sporting Year Ahead
January 19th, 2018

Paraic Duffy has led the GAA over the last ten years and as he prepares to hand over the reigns as Director General in a few short weeks he was in a reflective mood this morning at the first Sport … Continue reading

Live This Morning at #SFB2018
January 18th, 2018

If you are in the Marker Hotel already for this morning’s first Sport for Business event of the year we hope you are enjoying yourselves. If you have not been able to make it we hope you will tune in … Continue reading

eir Sport to offer Double Double Header
January 18th, 2018

There is always a balance to be struck between television and the live experience in sport. Even in the US NFL games are only allowed be broadcast within local areas once a threshold of live attendees has paid to attend. … Continue reading

T10 – Irish Domestic Soccer Compared to Europe
January 18th, 2018

Sport for Business T10 is a new weekly feature where we will look at Ten Key things you will benefit from knowing in an area of the business of sport either here at home or on a global basis. Today...

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Sport Industry Awards Launching Today
January 18th, 2018

The 2018 Sport Industry Awards will be launched this morning by the Federation of Irish Sport at City Hall in Dublin. Sport for Business will be involved as a judge of this year’s awards, having won the 2016 Award as … Continue reading

Aviva Signs Five Year Extension to Stadium Deal
January 17th, 2018

Aviva has announced the extension of the naming rights to the Aviva Stadium, for another five years. The deal will now run through to 2025, coming on top of the original ten-year deal costing €40 million back in 2010. The … Continue reading

Atomic Publishes Rights Holder Manifesto
January 17th, 2018

The subheading on Atomic Sport’s new Rights Holder Manifesto says that “Sponsorship is a game and rights holders are losing.” That’s a bold statement which some within the rights environment might question but isn’t it always better to be told … Continue reading

GAA Lights Up for Operation Transformation
January 17th, 2018

Tonight sees the start of the GAA’s biggest engagement with RTE’s Operation Transformation as clubs across the island of Ireland turn on their floodlights to encourage communities to get out walking. Ireland Lights Up represents a coming together of RTÉ, … Continue reading

Allianz Launches 26th Year of GAA Partnership
January 17th, 2018

The Allianz football and hurling Leagues were formally launched at Dublin Port yesterday as the GAA’s spring highlights gear up for an earlier start and finish than ever before. Both leagues get underway this year on the 27th January and … Continue reading

Top of the Tree for FAI and Spar
January 17th, 2018

Spar and the FAI have launched the fourth year of their partnership behind the SPAR FAI Primary School 5’s Programme. Keith Andrews was back in his primary school in Marino in Dublin for a pop-up training session alongside Women’s International … Continue reading

GAA Clubs Delivering on Health
January 16th, 2018

An independent evaluation by the Centre for Health Behaviour Research at Waterford IT, has revealed that the GAA Healthy Club Project (HCP) is showing significant and lasting improvements to the health of communities across Ireland. The evidence that programmes are … Continue reading

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