Sport for Business has built up an archive of over seven years worth of news, analysis and insight on the commercial world of Irish Sport. At risk of being made look foolish by the passage of time, we have decided … Continue reading →

The GAA has a duty to preserve and promote Gaelic Games. There’s no doubt that it is as commercial as any other sport in terms of what it offers to fans, broadcasters and commercial partners but perhaps because of its...

Forces are gathering ahead of next month’s IOC meeting to determine which sports might be introduced for the Olympic Games in Paris in 2024. Tokyo will see Karate, Baseball / Softball, Sport Climbing, Surfing and skateboarding added to the mix … Continue reading →

Life Style Sports has signed up Stephanie Roche as their new brand ambassador, joining Munster Rugby and Ireland International Andrew Conway as part of the retailer’s ambassador set. Roche has made over 50 senior international appearances for Ireland, scoring 7 … Continue reading →

The FAI has promoted Rea Walshe to the role of Chief Operating Officer, effectively making her second only to John Delaney in the FAI’s management structure. In the new role, Walshe will oversee a number of departments and manage several … Continue reading →

Irish Rugby has released an interesting video highlighting the ways in which Skerries RFC has sought to get around the ‘busyness’ of parents and children by using messaging apps to get across the importance of rugby values. It’s a simple … Continue reading →

Athletics Ireland has announced a strong team of 16 to travel to Glasgow next month to compete in the European Indoor Championships. The games will take place between Friday, March 1st and Sunday, March 3rd with Spar, swiss cheese producer … Continue reading →

Ireland Women’s Cricket has received a couple of major boosts with the announcement of three doubleheader international matches on home soil in July and the appointment of Maeve Buckley of Leading Sport to assist with the development of a new … Continue reading →

Former Republic of Ireland international John O’Shea has been named as the Tournament Ambassador for the upcoming Under-17 UEFA European Championships, taking place in Ireland. O’Shea was part of the team led by Brian Kerr which won the same tournament … Continue reading →

Aircoach has extended its partnership with Leinster Rugby as its official coach supplier. The operator has unveiled new branding on a selection of its coaches providing not only transport for the team but also the promotion of Leinster’s ‘From the … Continue reading →

Tim O’Connor, a former Consul General of Ireland in New York, has been appointed to the role of Chairman of the Transition Board of Golf Ireland. This follows on from the historic approval of the Golf Ireland proposal by golf … Continue reading →

Alex O’Connell is to step up as the new Finance Director of the FAI after Eamon Breen confirmed on Friday that he would be leaving at the end of next month to take up a new role within the Irish...

There is a greater level of expectation than ever before around business playing a key role in creating a better society. The 2019 edition of the Edelman Trust Barometer shows that there has been a nine per cent increase among … Continue reading →

It was not part of the script at the Irish Life Health National Indoor Athletics Championships but the exit of Thomas Barr from the 400 Metre Final after a bit if pushing and shoving for position was captured brilliantly by … Continue reading →

Cricket Ireland is looking to appoint a Manager for the Munster region. The candidate who emerges to take on the role will be required to lead the strategic and business planning process for the Union, ensuring areas of strategic focus … Continue reading →

Congratulations to Sport for Business members Teneo, Lifestyle Sports and Three for winning gold medals at Friday night’s Digital Media Awards in Dublin. Lifestyle Sports and Teneo picked up their prize in the Social Media Category for the work they … Continue reading →