Adidas Sign One Year ‘Team Ireland’ Deal

Adidas has strengthened its position within Irish sport with the news that they will become the official kit supplier to the Olympic Federation of Ireland.
Adidas will supply a range of training apparel, village and competition wear for the athletes of Team Ireland at the European Games in Minsk, June 2019, and the European Youth Olympic Festival in Baku, July 2019.  They will do so though Irish distributor McKeever Sport and it positions them well to do likewise at the Tokyo Olympic Games in 2020.
The 2016 Games Kit supplier was New Balance who switched to Irish soccer after the games.
Adidas replaced Canterbury as the official kit supplier to Leinster rugby this season, syncing the relationship they have with Munster Rugby and Life Style Sports.
It was not clear today whether any of the kit would be replicated for the public to buy.
Multiple World and European boxing medallist Joe Ward and European Youth Olympic Festival athletics medallist Síofra Cléirigh Büttner are pictured above wearing the new kit.
A team of approximately 70 Irish athletes will participate at the 2019 European Games in Minsk, Belarus. Team Ireland will also include 30 support staff, drawn from the partnership with the Sport Ireland Institute and National Governing Bodies.  These will include support staff in coaching, performance sports science and medicine.
The Games will take place across 15 sports between June 21-30. The Games will be televised in Ireland live on eir Sport.  Their coming around again brings back memories of the first European Games in Baku, Azerbaijan.  They were championed throughout by former President of the Olympic Council of Ireland Pat Hickey.
A team of 50 athletes and 20 support staff from Team Ireland will then compete at the European Youth Olympic Festival in Baku, Azerbaijan between July 21-27.
This multi-sport event is aimed at emerging elite athletes aged between 14 and 18 and the summer edition is held every two years.
“2019 is an important year for the Olympic Federation of Ireland with two major Games taking place in June and July, at a time of significant ongoing preparations for next year’s Olympic Games in Tokyo,” said OFI Chief Executive Peter Sherrard.
“We are happy to have an iconic brand providing support for our athletes at these events in 2019 and look forward to developing the partnership between Adidas and McKeever Sports with Team Ireland during the year.”
“Adidas and McKeever Sports have a strong partnership in Ireland as we continue to build the iconic three stripe brand’s presence in Irish sport,” said Padraig McKeever.
“We look forward to providing the highest levels of service and expertise to the athletes of Team Ireland so they can perform at the highest levels.”

 

Image Credit Bryan Keane, Inpho.ie

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