Athletics Ireland Signs New Kit Deal

Athletics Ireland as signed a new partnership with Irish company CX+ Sport as the official apparel partner of the sport.

The new partnership will sees CX+ Sport supply Athletics Ireland with a full selection of team wear, including performance apparel for all international competitions.

CX+ Sport will also supply training kit and leisurewear for medal ceremonies, travelling and public appearances.

The new CX+ Sport kit will be unveiled and worn for the first time by Irish athletes at the European U23 Track & Field Championships taking place in Bydgoszcz, Poland later this week.

“Athletics Ireland is delighted to be working with CX+ Sport, one of Ireland’s new sports brands,” said Athletics Ireland CEO John Foley.

“We are very proud to be working with an Irish brand and look forward to working with the team at CX+ Sport. This sponsorship deal represents an exciting time for both Athletics Ireland and CX+ Sport.”

“Being from Dundalk, I am thrilled that a local business has come on board as a new sponsor for Athletics Ireland,” added Athletics Ireland President Georgina Drumm.

“This is an amazing honour for our relatively new brand to be providing kit to the Irish athletics team,” said David Minto, Commercial Manager for CX+ Sport.

“It was always the long term plan for the brand to be represented internationally and this is a major milestone following our unprecedented growth in the last two years. We are incredibly excited about this partnership and look forward to continued success in the future both on and off the track.”

The company has grown out of the success of parent company Horseware Ireland which has been developing and providing equestrian apparel for over 30 years.

It provides team gear for Dundalk FC who were in action last night in the Champions’ League and have built up a portfolio of over 300 clubs across soccer, rugby, GAA and Basketball.

Athletics Ireland has previously had a two year kit deal with New Balance, providers of the new kit for the Republic of Ireland soccer team.

 

___________________

Find out more about our next major event looking at the impact of Sport for Social Good in September 2017.

___________________

 

Similar Articles