Basketball Signs Three Year Deal with TG4

Basketball Ireland has signed a new three-year broadcasting deal with TG4, which will see basketball broadcast both on television and online through the channel’s website and Facebook live platform.

The coverage includes highlights shows and the live broadcast of Basketball Ireland’s marquee weekend, the Hula Hoops Men’s and Women’s National Cup finals, which fall on the last weekend of January every year.

“TG4 has been a fantastic partner for us for the past three years and we are really excited to be working with them for another three years,” stated Media and Communications Manager at Basketball Ireland, Mary McGuire.

“They have given basketball a fantastic platform and we have no doubt that their continued support, along with their promotion of the sport through their social channels and Facebook live platform, will serve to boost the coverage of basketball in Ireland as we head into what will hopefully be yet another hugely successful season at both club and international level.”

“We’re looking forward to another partnership with Basketball Ireland over the coming three years,” added Head of Sport at TG4 Rónán Ó Coisdealbha. We are delighted to be promoting basketball in Ireland once more and bringing it to as wide an audience as possible.”

“We are delighted to be promoting basketball in Ireland once more and bringing it to as wide an audience as possible.”

Sport for Business and TG4 are producing a Women in Sport special this Saturday night on the TG4 Facebook Live platform.  The show will be broadcast between 8 pm and 9 pm from the Croke Park Hotel on the eve of the TG4 All Ireland Ladies Football Finals.

It will feature stars from a range of sports including Lyndsay Peat from Rugby, ten-time All Ireland winner Valerie Mulcahy, boxer Kellie Harrington and jockey Rachael Blackmore

Basketball Ireland and TG4 are among the more than 220 organisations that play an active part of the Sport for Business community.  

What could we do together for your organisation?

 Image Credits Inpho Tommy Dickson

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