Davy is a name best known in sport through Davy Fitz and there is a hurling connection to the latest foray of the financial firm of the same name’s latest foray into the world of sport.
Davy were officially unveiled yesterday as the sponsors of the Cuala Senior Hurling Team through to mid-2019.
Con O’Callaghan and Paul Schutte were on hand from the reigning AIB All Ireland Club Champions, still coming down from securing back to back Leinster titles last weekend.
The club are now one game away from a return trip to Croke Park on St Patrick’s Day, still the only Dublin hurling club ever to make that step.
Davy is Ireland’s leading provider of wealth management, asset management, capital markets and financial advisory services and over the years has built strong connections with Cuala hurling.
Team captain Paul Schutte has worked there since 2012. The partnership was born out of Tom Butler, Director of Private Clients at Davy, being at Parnell Park for the Dublin Championship Final against Kilmacud Crokes in October and seeing the team without a shirt.
He is an active parent in the club with children on different underage teams and he picked up the phone to inquire as to what might be possible.
Davy employs over 700 people across offices in Dublin, Cork, Galway, Belfast and London. It encourages Davy employees to get involved with volunteering groups and engages regularly in initiatives that educate and inspire young people; to this end the partnership with Cuala hurling is an ideal fit.
“It was a natural fit between both of us looking to get better at what we do, and making a real effort as part of a team.”
“The centre of what we both do is people. We want to encourage our people to realise their full potential and the clients benefit from that. The culture was very much a mirror between us with a lot of commonalities.”
The activation plans as to how the partnership will work to best effect will be unveiled over the coming weeks and months as the club builds up for another run at the highest levels of the game.
It will be a welcome return to hurling for Nicky Doran who heads up marketing strategy at the company having been a key player in Bord Gais Energy’s partnership with U21 Hurling over the past decade.
Part of the partnership may be a contribution on the part of players to the Academy that Davy runs for teenage kids to learn how to present themselves in an interview or even social media context, and find their way in a world of work, run together with the Savvy Teen Academy.
“Davy is an outstanding Irish institution,” added team captain Paul Schutte.
“It is important to us to have a partner that reflects our values and Davy absolutely does this. We are delighted to have the Davy team on board and to work with such a respected and successful Irish brand.”