Drogheda United are to launch an innovative sponsorship scheme which they hope will generate €100,000 for the club over two years and give one of 100 companies the opportunity to sponsor the name of United Park under the banner of their favourite charity.
The initiative is the brainchild of Chairman Conor Hoey who took over from his late father at the helm of the club who just missed out on promotion from the SSE Airtricity First Division in 2019 but who will once again be one of the best supported teams in the country next year.
The club is looking to attract 100 corporate patrons to support the club with a sponsorship contribution of €500 in each of the two years.
In return, they will, at a minimum, get a season ticket, a place on the corporate Patrons Board at the ground and in the matchday programme and promotions on social media throughout the year.
The kicker is that one of the 100 patrons will be drawn at a special event in the New Year and will win the right to name Drogheda United’s Home Ground of United Park in the name of their favourite Charity.
It will appeal to local businesses and those who may have flown further from Boyneside over the years and who would like to re-establish a connection to Ireland’s largest town.
It could also appeal to national brands with activity in the area. Electric Ireland has five eCar Charging points in the town. To promote those locally, and possibly earn the right to position one at United Park, they might see €500 as a reasonable investment with the opportunity then to rename the biggest sporting stadium in the town, referenced nationally on a weekly basis as the Darkness Into Light Stadium.
If you are interested to find out more you can email Conor Hoey directly here.
The promotion will launch tomorrow in local and social media and we will be following up in the New Year with interviews with a selection of the leading lights in the League of Ireland, from Bohemians, Shamrock Rovers and Dundalk in the Premier League, with Drogheda United, UCD and Cabinteely FC in the First division and maybe more.