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ESA Building Blocks

March 14 @ 7:30 am - 9:30 am

Laying the framework for the best sponsorship campaign is exceptionally important to create award-winning creative, but is often overlooked.

Core is to host a special event on Thursday morning, March 14th which will provide insight from previous ESA Awards winners from outside Ireland on the specific steps they took to get their deals over the line and create award-winning work.

Event Timings
07:30 hrs – Registration, networking and light refreshments
08:00 hrs – Speaker presentations, followed by Q&A session
09:15 hrs – Close

• 2019 sponsorship trends – Andy Westlake, ESA Chairman, Director of Westlake Consulting

• How to convince a brand to use budget for sponsorship rather than their current media marketing spend – Misha Sher, Worldwide Vice President, Sport & Entertainment at MediaCom

• How best to negotiate the deal so you have the assets you need to create an award-winning sponsorship campaign – Jackie Fast, Founder of REBEL Pi, Author of Amazon bestseller PINPOINT, ESA Board Director.

The event will precede the first board meeting of the European Sponsorship Association to be held outside of the UK.

Jamie Macken of Core is the Irish representative on the board.

Details of the event which is free but requires registration for European Sponsorship Association members and cost €30 for non-members can be found here.


March 14
7:30 am - 9:30 am


Windmill Lane
Dublin, Ireland