Alexander Shapiro, Visa’s Head of Sponsorship in Europe is to deliver one of the keynote addresses to the Irish Sponsorship Summit to be held at Croke Park on Thursday, March 15th.
Shapiro will take an audience of sports, sports marketing and business leaders through the ways in which Visa is to activate its global sponsorship of the FIFA World Cup in Russia this summer.
The major sponsors ant the major global events always tend to use them as a launch pad for substantial changes in the way they connect to consumers and Visa in the past used the London 2012 Olympic Games to champion contactless payments, now such an integral part of everyday life.
What they have in mind for 2018 will be a fascinating glimpse at the world of payments over the coming years.
Shapiro will be joined by Nathan Homer and Max Hamilton from the European Tour looking at how sponsorship is developing across different European markets and there will be a special focus on experiential with Ashley Bowen, the Global Director, Consumer Marketing, at IMG’s Action Sports and Endurance Divisions.
Sport for Business members including Mark Doyle from AIB and Karl Donnelly from Three will also be part of the line up of speakers through the afternoon.
Sport for Business is a partner of the Irish Sponsorship Summit for a fifth year this year and we have a special rate on tickets for Members.
Quote S4B2018 when booking your ticket and you can save €30 with a single ticket bought before March 1st coming in at €199.
Book Your Tickets Here.