Swim Ireland has released a powerful new video to mark the launch of their ‘Return to Water’ campaign, encouraging their thousands of members nationwide to return to their local swimming pools and clubs.
We are pleased to bring a first look at the video to Sport for Business members this morning.
The video is both a celebration and a reminder of the unique connection enjoyed by everyone but in particular, Swim Ireland members with the water.
Swim Ireland, like many sporting organisations, are facing a challenging season.
Autumn is the key period for membership renewals. The Return to Water Campaign is a reminder to their 20,000 strong membership not only that the necessary measures have been put in place to enable a safe return to the water but of the unique joy derived from being in the pool.
From the onset of the Covid-19 pandemic, Swim Ireland have worked with Government, Sport Ireland, public health officials and aquatic facilities nationwide to develop comprehensive protocols to enable the safe return to pool-based sports including swimming, water polo and diving.
It is estimated that 80 per cent of pools in the Republic have now reopened in accordance with the Swim Ireland protocols and are looking forward to a full, albeit reduced capacity, for the season ahead across the breadth of Swim Ireland activities including Learn to Swim, competitive and Masters programme.
Despite the unprecedented cessation of all pool-based activity, Swim Ireland have been very successful in maintaining engagement with their members and have seen a huge increase in open-water swimming over the summer months whilst also running a very successful series of live webinars, training and coach education courses online many of which were oversubscribed.
Sport for Business sat down with Swim Ireland Chair Peter Conway to discuss all this and more on Sport for Business Daily this morning…
Further information on the ‘Return to Water’ campaign and the supports that are available for clubs, members and the wider swimming community is available at swimireland.ie.