The safe return of fans to stadia is a key milestone that sport will have to hit as quickly as possible in order to maintain viability and hasten a return to normality.
The hunt for a vaccine is ongoing but the demand for a return to watching matches, as has already been possible in New Zealand will also prompt innovative ways of hastening access without compromising public health.
Is it an impossible balancing act? On today’s Sport for Business Daily Show we sat down with Gavin Linehan of Huggity who are on the point of releasing a number of innovations that will help to bridge the gap, and all from their Irish base.
It’s an interesting discussion which will be of interest to sporting organisations, sponsors and fans…