The Guinness Six Nations kicks into overdrive today with the live launch of the tournament in London.
All six coaches and captains from both the men’s and women’s teams will be interviewed on stage by Will Greenwood and the entire launch will be broadcast live on the official YouTube channel which you can watch right here on Sport for Business from 1 PM
The tournament gets under way in ten days time with Ireland facing England at the Aviva Stadium on Saturday evening, February 2nd in our opening fixture.
Sport for Business will have a wrap up of the details to emerge from the launch, the first featuring new sponsor Guinness, tomorrow morning but if you are passing at lunchtime, you can watch the action live yourself right here. It should be worth tuning in for.
As part of our overall coverage of the build-up to the tournament, we will have an exclusive interview next week with Rory Sheridan, Head of Partnerships for Diageo on the reasons behind their long term investment in the Guinness Six Nations and the sport of rugby.