Gymnast Behan signs deal with BT

Irish gymnast, Kieran Behan, has signed a sponsorship deal to become a brand ambassador with BT Ireland.  The company employs 3,000 people in Ireland with offices in Dublin, Belfast Cork, Galway Limerick and Waterford.  It recently announced an expansion of its capacity at Citywest.  The company also provides all the telecommunications services for the London Olympic and Paralympics Games.

Behan became only the second Irish gymnast in history to qualify for an Olympic Games earlier this year and this is the biggest commercial sponsorship deal he has secured.  The Irish Sports Council and the Olympic Council of Ireland have both provided assistance totalling €40,000 for 2012 and he is also supported by Stoi sportswear.

Behan lives in Surrey but his parents are both Irish, from Dublin and Monaghan.  At age 10 he had a non cancerous tumour removed from his leg and two years later suffered a brain injury when falling during training.  On both occasions it was feared he would never walk again.

Colm O’Neill, CEO BT Ireland said: ‘We are all very excited and proud to announce our sponsorship and support for Kieran, in the lead up to, and during, the Games,” said Colm O’Neill, CEO of BT Ireland. “His story is truly inspirational and a fantastic example of personal resilience. High performance is at the core of our business, and the dedication displayed by world class athletes, like Kieran, can really motivate us all to give our best in everything we do.”

Congratulations also to Billy Stickland of for capturing such a great image of Behan in Dublin.

Thursday’s Main News Stories

Gymnast Behan secures deal with BT Ireland

British athletes given investment boost

Cycling a winner in Dublin transport plan

Chinese Racing, eFlow sponsorship in focus, 100 days to the Olympics in Sport for Business Weekly – New Issue out now

Sport for Business will donate €1 to Special Olympics Ireland for every genuine new sign up to the Free Daily News Digest during April

Sport for Business will make a donation to Special Olympics Ireland of 5% of the value of each new subscription paid for during April

Similar Articles