Leinster’s New Kit a Master of Disguise

If you’ve always liked a Leinster Jersey made by Canterbury you could be set for your last chance to own a new one after the 2017/18 kit was launched in Dublin this week.

There are persistent rumours that the contract will switch to Adidas next year in a likely double up of the deal with Munster Rugby whereby Lifestyle Sports gains exclusive selling rights.

That’s 12 months away though and the new kit is on sale across a wider range of retail outlets and online.

Leinster Rugby will wear the new kit the first time in the clash against Gloucester Rugby at St Mary’s RFC on Friday, 18 August 2017.

Building on the club motto, the new jersey focuses on the heritage of Leinster Rugby, and the desire to build a team ‘from the ground up’. The inside of the jersey carries an insignia of clubs and schools from the province, representing the success, and the future of Leinster Rugby within Ireland.

For the first time ever, each jersey will carry a unique identification number that links the supporter to the club.

Designed in consultation with Leinster Rugby management, players and supporters, the new home jersey’s classic blue colour scheme and chequered pattern is complemented by ‘evade’ technology, which disguises a player’s hip movement by raising the opposition’s line of sight, effortlessly compliments the patterned design. Who knew?

“We have to earn the right to wear the jersey, said Canterbury ambassador Robbie Henshaw.

“As a team, we give everything we have out on the field, and our kit needs to perform under pressure. The knowledge that we have a technically advanced jersey allows us to concentrate on the field.”

Bank of Ireland features prominently with exclusive branding across the chest, on the sleeves and the shorts.

Join us at the end of this month as we chat with each of the Provinces about how they are fixed off the pitch heading into the new season.


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