LIDL today announced plans for the third year of their partnership with the Ladies Gaelic Football Association, at the launch of the 2018 Lidl Ladies National Football Leagues.

The launch took place at Lidl’s Tallaght headquarters and included the first ever live recording of the Off The Bench Podcast hosted by Cliona Foley and Newstalk.

“As we enter year three of our #SeriousSupport campaign for Ladies Gaelic Football, we continue to be impressed by the ambition and drive of the Association and its players,” said Lidl Ireland Managing Director J.P. Scally.

“With many high-profile games to come, showcasing the exceptional talent from around the country, the future has never looked brighter for the game.”

“For two years now, we have run initiatives that have seen us donate kits and funds to hundreds of schools and clubs around the country, as well as carrying out research to address important issues such as why young girls drop out of sport so early.”

“The next phase of the campaign will see Lidl investing further in the LGFA where it matters most ā€“ at local level and in the community.”

“This is where #SeriousSupport is born and nurtured ā€“ through the dedication of a local community.”

“We will continue our #SeriousSupport campaign apace and look forward to engaging and backing even more grassroots groups over the course of the season.”

“2017 was a great year for the sport of Ladies Gaelic Football, as we celebrated new milestones and the record attendance at Croke Park on All-Ireland finals day,” added Ladies Gaelic Football President Marie Hickey.

“Our partnership with Lidl helped with that and it continues to benefit our Association both on and off the fields of play.”

“We are most grateful for their continued #SeriousSupport and Iā€™m hugely enthused by the start of a new Lidl National League season next weekend.”

“I would encourage all of our supporters to turn out in force in the stands and on the terraces and help us to make this a Lidl National League season to remember.”

To celebrate their third year of partnership with the LGFA, Lidl has launched a new 6-pack of LGFA branded Carrick Glen Active Spring Water.

10 cents from each purchase will fund jerseys and equipment for juvenile LGFA club teams with nominations sought as to which club should win in each of 154 stores.

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