Lynch is Head of Enterprise with Munster Rugby and has had a distinguished career in the areas of sports marketing, sponsorship and communications.
Before taking up his current role with Munster Rugby he was the club’s Head of Commercial & Marketing, overseeing all revenue generation and marketing for the organisation for over five years.
Prior to that, he worked with the then Slattery Communications on major sponsorships such as the Irish Rugby team, The O2, the GAA All-Stars, Ferrari and the Champions League. He was head of Sponsorship at O2 during their years sponsoring both the Irish Rugby and Football national teams.
A Kerry man residing in Cork, he is a Communications graduate of Dublin City University.
“Enda has been associated with many highly successful brands and sponsorships and we are looking forward to availing of his skills and expertise as we strive to continue to deliver successful programmes for our members,” said Federation Chair Roddy Guiney.
“I am really looking forward to working on behalf of the organisations that make sport and physical activity in Ireland happen on a daily basis,” added Lynch.
“Given the rate of change of how sports organisations survive and thrive commercially and organisationally, I see the Federation as playing a critical role in helping shape the framework for that development. I look forward to meeting many of my fellow NGBs and Local Sports Partnerships in the months ahead.”
The Federation of Irish Sport is the representative organisation for the National Governing Bodies of Sport and Local Sports Partnerships in Ireland. It runs the National Sport Industry awards which take place in the Spring and are a key partner of the 20X20 movement.