It’s on. In a wave of coordinated social media posts throughout yesterday it was confirmed that Ireland’s Conor McGregor will fight boxing legend Floyd Mayweather in Las Vegas on Saturday night August 26th.
It will without doubt be the biggest grossing fight in history with an anticipated revenue stream from Pay per view that could breach $500 million dollars.
To put that in perspective it is half what BT Sport paid to cover the whole of the Champions’ league in soccer for three years and that is a major sports rights deal.
It is more than 40 times what the GAA would get in media rights in a year.
It is an astonishing figure and it will propel McGregor to new levels of global awareness that put him far beyond what any Irish sports star has ever come close to .
McGregor’s fights have traditionally been carried in ireland on eir Sport via its partnership with BT Sport and while details have yet to be confirmed of the full broadcast arrangements that is likely to be the case again.
It will take place in the small hours of the day of a potential Dublin GAA All Ireland Football semi final at Croke Park. There will likely be some tired eyes in the crowd at Croke Park that day.
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