Munster Rugby fans are being given a chance to see €5 from the sale of every Munster jersey at Life Style Sports between this Friday and Christmas going to the Jack and Jill Children’s Foundation.
The Foundation offers in-home respite care and support to children with severe neurological development issues and their families up to the age of 5 years.
It was set up in 1997 by Jonathan Irwin and Mary Ann O’Brien in memory of their son Jack, who suffered a brain trauma shortly after birth, and is one of Munster Rugby’s charity partners for 2019. It has offered care to 2,400 children since its foundation.
The money raised will go towards providing vital hours of in-home nursing care for almost 350 families of very sick children nationwide, 90 of who live in the Munster area.
In order to fund what families call ‘the Gift of Time’ the Foundation needs to raise over €3.5 million per annum. This ‘gift’, among many other examples, gives families time to get a night’s sleep, go for a walk or take another sibling to a local rugby match all the while knowing that their very sick child is warm and cosy, being cared for at home.
Munster Rugby jerseys can be bought exclusively through Life Style Sports stores nationwide, including 17 stores based in Munster.
“Life Style Sports is proud to partner with Munster Rugby and the Jack and Jill Children’s Foundation, which does such wonderful work to help both children and their families at a time of their greatest need,” said Senior Buyer, David Reynolds.
“We have been a proud partner of Munster Rugby for a number of years, and this partnership shows that we as a brand prioritise what happens both on and off the field. We encourage the Red Army to use this opportunity to not only get behind the team, but also an extremely worthy cause and we as a brand look forward to seeing the total amount raised in the coming weeks.”
“We want to thank Munster Rugby and Life Style Sports for supporting the Jack & Jill Children’s Foundation,” said Alie Sheridan, Fundraising Manager with the charity.
“What an opportunity to raise vital funds and to remind all our 350 families that Muster Rugby is in our corner and supporting our home nursing care service in Munster and across the country.”
“We will be doing our bit to sell the jersey through Life Style, as an early Christmas gift for Munster supporters and a way to support team Jack & Jill.”
“We are very thankful to Life Style Sports for their fantastic support in helping raise vital funds for our nominated charity,” added Claire Cooke, Munster Rugby Corporate Social Responsibility Project Manager.
“Our exclusive retail partner Life Style Sports have driven this initiative from initial concept to delivery and we look forward to supporting the campaign over the coming months.”
href=”http://sportforbusiness.com/tag/sport-for-social-good/”>Explore our Coverage of the whole area of Sport for Social Good
Image Credit Bryan Keane, Inpho.ie