This weekend’s European Champions Cup match between Munster Rugby and Racing 92 will see Bank of Ireland give over their front of shirt sponsorship to the Irish Heart Foundation.
It is part of a broad campaign of support between club, sponsor and charity in honour of Axel Foley who died tragically a year ago this week.
The new charity of the year partnership for 2017/2018 will drive CPR awareness across the province in memory of Foley.
“The Irish Heart Foundation does incredible work and it’s only right that we would give our full support to this initiative,” said Olive Foley.
“This will hopefully help save lives and if it’s only one it will be more than worth every effort made. It’s an initiative that I know Anthony would really appreciate.”
The partnership begins with the Champions Cup game against Racing 92 in Thomond Park on Saturday.
Thanks to title sponsor Bank of Ireland, a proud partner of Munster Rugby and Irish Heart Foundation, the province will have the Irish Heart Foundation’s logo on the front of the players’ jerseys for the European encounter as a mark of their support in the fight against sudden cardiac death.
Working closely with the Irish Heart Foundation the province will provide support for a number of initiatives throughout the season including the designated “Charity Match” on 26th December.
Additionally, CPR training will roll-out across six rugby clubs across the province and Munster players and staff will also undertake training in lifesaving CPR skills to spread the vital CPR message.
RTÉ will reshow the Axel Foley Documentary which drew great praise on Monday, on Monday October 30th because so many homes across Munster were without power this week due to Hurricane Ophelia.
Bank of Ireland and Munster Rugby are among the more than 230 organisations that play an active part in the Sport for Business community.
Early in 2018 Sport for Business will launch a major new event and report entitled Sport for Social Good.
Image Credit: Ringers