On June 20th, Sport for Business will host a major conference on the commercial landscape around Women’s sport.
The event will take place on the campus of the UCD Smurfit Business School in Dublin and will draw speakers and participants from the worlds of sport, business and Government.
We will have panels of speakers on the business perspective of what Women’s sport needs to do to achieve greater investment; Sports Marketing experts on the challenges and opportunities that present themselves through Women’s sport; and sports stars themselves outlining the difference that commercial partnerships can deliver.
We will launch a new initiative aimed at highlighting role models for younger girls in sport and publish research on the day into the different ways that men and women approach sport.
The day will be about looking at ways in which business can capitalise on a surge of interest in Women’s sport around the world and a rapidly growing population of women participants at every level from grassroots to elite.
It will be a day of knowledge sharing and inspiration. We hope you will join us.
The Irish Rugby team’s journey through this seasons Women’s Six Nations has raised the level of interest in Women’s sport to a new level. Team sports and the women that play them, from Camogie and Ladies Football to Soccer, Basketball, Cricket and Hockey are gaining greater recognition and delivering more for society.
They still though only attract a tiny fraction of the investment that goes toward Men’s sport.
That could be changing and it should be changing. As with any major change, the foundations take a long time to build and improvement can seem to be very gradual at times.
Consider the following facts around Women’s sport in 2013:
- Olympic sport insists on parity giving rise to as many Irish Olympian women as men.
- The Irish women’s rugby team have won a first ever Grand Slam and secured qualification for the World Cup Finals in 2014.
- The Irish Rugby 7’s team has already qualified and will participate in the World Cup Finals in Moscow in July 2013.
- Ireland are in pole position to be the first Irish field team to qualify for an Olympic tournament in Rio 2016.
- Women’s Leagues are functioning with media coverage, commercial support at a small level, and professional administration in gaelic football, camogie, soccer, rugby, cricket and hockey.
- The Women’s soccer European Championship Finals in summer 2013 will be broadcast live on mainstream BBC TV across Britain and Ireland.
Join us on June 20th and help to reshape the environment in which Women’s sport is operating.
Attendance is guaranteed for members of the Sport for Business Community and we also have spaces available for guests.
Or find out more by contacting us directly.