Run In The Dark Secures Sponsor

Run in the Dark has secured Financial Broker as a sponsor of its 2019 events in the Republic of Ireland.

On 13th November, 25,000 people will get up from their armchairs, slip on their red flashing armbands and pull on their running shoes to complete a 5k or 10k run in 50 cities around the world from Sydney to San Francisco.

This year’s runs in Ireland will take place in Dublin, Belfast, Cork and other pop up locations around the country and are the main fundraiser for the Mark Pollock Trust.

“We’re proud to collaborate with Mark Pollock and his colleagues on Run in the Dark 2019,” said Duncan Duke, President of Brokers Ireland which represents financial brokers across Ireland and is the body behind the new partnership.

“There are fantastic synergies between Run in the Dark which endorses wellbeing and exercise and our Financial Broker brand which offers consumers a go-to site for financial planning and guidance.”

“Studies show that good financial planning leads to people feeling more confident and having a greater sense of wellbeing and positivity about their financial futures.”

After going blind in 1998, Mark Pollock became an adventure athlete, becoming the first blind person to race to the South Pole.

In 2010, a fall from a second-story window nearly killed him. He broke his back and the damage to his spinal cord left him paralysed.

“As I lay in the hospital for 16 months, digesting the impact of my accident, I was physically and mentally broken,” said Pollock.

“With the help of so many people around the world, I have established a new life living with blindness and paralysis.”

“Now, I donate my paralysed body to experimental research as I explore the intersection where humans and technology collide and catalyse collaborations that have never been done before. My goal is to participate in finding the cure for paralysis in our lifetime.”

“Everything we do at Run in the Dark is about inspiring people to build resilience and collaborate with others so that, together, they achieve more than they thought possible,” added Paula Cunniffe, CEO of The Mark Pollock Trust and Run in the Dark.

“For some, that means gathering a group of friends or colleagues to train hard and get fit. For others, it means building a team of experts to perform better. For us, at the Mark Pollock Trust, it means supporting Mark Pollock to deal with the ongoing impact of his catastrophic spinal cord injury.”

To register for Run in the Dark in Dublin, Cork, Belfast or one of the many pop-up locations across the country go to www.runinthedark.org

Run in the Dark and the work of the Mark Pollock trust will be one of the projects that will feature in the 2020 Sport for Business Sport for Social Good Report.  To find out more and put forward projects you believe deserve recognition contact us via email quoting Sport for Social Good 2020 in the subject line.

Download a copy of the 2019 Sport for Social good Report here.

Image credit: Dak Photography

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