Sport for Business 20/20






On Tuesday, November 20th 2012 Sport for Business 20/20, in association with Ulster Bank will bring together 20 sporting bodies and 20 commercial organisations to see how each of their needs might be addressed on a particular project in 2013.

The sporting bodies will have an opportunity to pitch one programme to an interested audience while business will have the opportunity, over the course of one morning, to see some of the best and brightest projects that Irish sport has to offer.

Running Order:

0830-0900  Welcome and opportunity to network with leaders from sport and business

0915-1045  First ten pitches, each lasting a maximum of six minutes

  • World Sports Team
  • Tennis Ireland
  • Railway Union Rugby Club
  • Irish Sailing Association
  • Triathlon Ireland
  • Dublin Institute of Technology
  • Paralympics Ireland
  • Global Physical Literacy Project
  • Naas Racecourse
  • TBC
  • Q&A for first ten presentations

1045-1115  Network Break

1115-1245  Second ten pitches

  • Irish Olympic Handball Association
  • Irish Greyhound Board
  • Special Olympics Ireland
  • Parks Tennis
  • Horse Sport Ireland
  • Clubforce
  • Athlone Institute of Technology
  • UCD Smurfit  Rugby Club
  • TBC
  • Q&A for second ten presentations

1250-1315  Network tables for one to one engagement

1315-1400  Buffet Lunch

Follow Up:

Each of the presentations will be made available in the Members area of the Sport for Business website.

An evaluation of each of the pitches from partnership professionals present on the day will be delivered to each participating sports organisation, in strict confidence, within 14 days.

A follow up meeting will be held if required to debrief and refine the proposals ahead of advice on others who would be worth approaching.


Attendance at Sport for Business 20/20 is free but is limited to full members of the Sport for Business community. All the available places for this first Sport for Business 20/20 event have now been taken.

The benefits for sporting organisations:

  • Presentation of one clearly focused project to 20 business leaders that are interested in supporting initiative and innovation in sport.
  • Talk one to one with those that have budgets to plan and audiences to address through your sport.
  • Learn from business leaders what they liked and what they felt was not relevant in your proposition so that refinements can be made.
  • Learn from other sports as they pitch ideas of their own.
  • Establish contact with a network of business leaders who can together make a difference to the funding of your sport over the next 12 months and beyond.

The benefits for Business:

  • One morning, 20 opportunities in sport during the year ahead, presented in a quick fire format that allows you see the wide range of opportunities in a timeframe that suits you.
  • See opportunities in sports that have breakthrough potential and find that your budget stretches further than you thought.
  • Have an opportunity to talk to the sporting leaders that will make your partnership work in one to one sessions that do not require time to be found in a busy diary.
  • Gather your thoughts on how to leverage the many benefits of sport at a time when 2013 budgets are being framed and signed off.
  • Network with fellow professionals that share an interest in great marketing through sport.

For further information on this event or to talk about the benefits of membership of the Sport for Business community, contact Rob Hartnett today.

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