Sport for Business Weekly Issue 3 – 22.12.11

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In the third issue of Sport for Business Weekly we start a new series on the leaders on the field of play.  Ronan Gormley, the Irish mens Hockey Captain is in the spotlight.  We look back on the main events of 2011 and forward to a good deal for Irish Greyhound racing in 2012.  There is a feature on how Leopardstown has achieved 100% sponsorship at the Christmas Festival and we consider how a sponsor of a secondary competition in a major sport has done enough to justify a three year renewal of the partnership.

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