Congratulations to KPMG and Ulster Bank, two Founder Members of Sport for Business who won main prizes at last night’s CSR Awards in Dublin, run by Chambers Ireland.
Sport was well represented among the brands and programmes to be shortlisted. Eircom’s relationship with Special Olympics Ireland was one in the spotlight, as well as Ulster Bank’s Rugby Force and GAA Force initiatives that help to bring funding and spirit to community sports clubs.
Croke Park Stadium made it through to the shortlist for it’s community programme and others where sport was an integral part included the Coca Cola Thank You Fund, where Olympic Handball was a big recipient in 2013; Eversheds and Barrettstown who teamed up on a school sports day initiative; Arthur Cox for a volunteer programme with Special Olympics and Swords Pavilion Shopping Centre for its Road to Rio Summer programme involving 500 children.
Sport was also a strong theme running through others including the Accenture Skills to Succeed Programme and Microsoft’s Youthspark initiative which used former Boxing World Champions Bernard Dunne to engage with the target audience of young people needing a safety net between education and the workplace.
Next week Sport for Business will run a short series looking at some of the CSR programmes that have been winning awards around the world and at how elements of what they do might be introduced to Ireland.
Our December Round Table for Members will be on the subject of Sport and CSR. If you would like to join sporting and business leaders to look at best practice and how it might be improved, contact us today.
Click below for details of the Sport for Business Events Programme