Pinergy Providing 16th Man for Munster

Pinergy has expanded its relationship with Munster Rugby to become its official energy partner and has launched an innovative fane engagement campaign #WeAre16 which will be live for the first time at the Guinness Pro14 clash with Leinster over Christmas. … Continue reading

Fan Engagement US Style

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Sport for Business caught up with Stephen Person, Vice President of Sports and Entertainment with FISH Technologies in the US on a recent visit to Ireland. The company is part of all the major US sports engagement campaigns from Major League Baseball to the MLS and the NFL. ..


Lessons in Fan Engagement

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We may fondly imagine that sport is a leader when it comes to fan engagement and digital content and it is getting there but the second annual Fan Engagement Conference in Kilkenny (FECKK) heard that we still have a long … Continue reading

Live at FECKK17

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We are live today at the second annual FECKK or Fan Engagement Conference. There is a stellar line up of speakers from around the world willing to come and share their experience from the Premier League, La Liga, NBA and from … Continue reading