The popular sports entertainment show A League of Their Own will add a dash of half-time spectacle to the game between Kilkenny and Wexford at Nowlan Park this Saturday. Show stars Jamie Redknapp, Freddie Flintoff and Rob Beckett will compete … Continue reading
Republic of Ireland captain Seamus Coleman was out and about with media yesterday. It is a great shame that it was not as part of the build-up to next week’s World Cup but we have to play the cards we … Continue reading
Lisa and Leona Maguire start their professional golf careers today and rarely if ever have two young players kicked off with such a strong line up of commercial backers, As twins, they are perhaps used to things happening in twos … Continue reading
Two weeks ago we brought you news of a major campaign which appliance firm Beko have commenced with Barcelona. This morning we can offer a first look at how that ‘Eat Like a Pro’ activation is now being rolled out … Continue reading
When Leinster put their heads down on the pitch they can be an irresistible force. It was a similar feeling yesterday as members of the team took to locations around Dublin promoting a range of services as part of team or … Continue reading
Johnny Sexton might have a serious demeanour when there is a job to be done on the rugby pitch. He may indeed be ‘pretty narky’ as he was described playfully by one of his colleagues yesterday, but he was all … Continue reading
Mark McCormick has been appointed as the new Commercial director at Line Up Sports. The leading sports marketing, athlete management and strategic sponsorship agency has been well placed to benefit from the success of Irish Rugby this past season with … Continue reading
Golf has always provided a strong relief mechanism for players involved in other sports and when AIG were celebrating 20 years as a partner of the Golfing Union of Ireland and the Irish Ladies Golf Union it was natural that … Continue reading
There’s a hint of common sense in the use of sports stars who are obliged by the rules to wear mouthguards to promote oral hygiene. That is the reason why Mayo’s Andy Moran, Dublin’s Cian O’Sullivan, Kerry’s Paul Geaney and … Continue reading
Avonmore Protein Milk is teaming up with International Rugby Player Joey Carbery and Irish Sprinter Ciara Neville for its new campaign ‘You’ve Got This’. The campaign will highlight the hard work, dedication, and sacrifice top athletes make to reach their … Continue reading