Sport for Business has built up an archive of over seven years worth of news, analysis and insight on the commercial world of Irish Sport. At risk of being made look foolish by the passage of time, we have decided … Continue reading
Tag Archives: Player Endorsement
Roche Signs for Life Style Sports
Life Style Sports has signed up Stephanie Roche as their new brand ambassador, joining Munster Rugby and Ireland International Andrew Conway as part of the retailer’s ambassador set. Roche has made over 50 senior international appearances for Ireland, scoring 7 … Continue reading
Tumbles at the Indoors
It was not part of the script at the Irish Life Health National Indoor Athletics Championships but the exit of Thomas Barr from the 400 Metre Final after a bit if pushing and shoving for position was captured brilliantly by … Continue reading
Conan Timing is Spot on
You have to capture the moment and just ahead of making his 12th appearance for Ireland on Saturday, Jack Conan also unveiled his latest commercial partnership with Volkswagen Commercial Vehicles. “I am delighted to join with Volkswagen Commercial Vehicles acting … Continue reading
Daily Video – Usain Bolt for Virgin
Motivation works regardless of whether you are a regular citizen trying to lose weight for a TV show or a multiple Olympic Champion doing a bit of promotion for one of your brands and helping out some gym runners at the same time… Continue reading
Ringrose Back for More with PwC
PwC has continued its strong association with Irish sport at the highest level by renewing an individual partnership with Leinster Rugby and Ireland international Garry Ringrose. Continue reading
Sexton Signs for Three More Years
Johnny Sexton has signed a new contract with the IRFU that will keep him in Ireland and at Leinster for another three seasons. Continue reading
Smarter Driving Gets Dubs Approval
A new driving App is being backed by Dublin GAA stars and is the next step on the way towards the measured self that is improving performance… Continue reading
Conway Signs Up to Life Style
Munster Rugby and Ireland speed merchant Andrew Conway has been unveiled by Life Style Sports as their new #LiveRugby brand ambassador. Conway earned his 10th cap for Ireland last Saturday against USA, scoring an incredible hat-trick during his man of … Continue reading
Role Modelling Hydration with the FAI
It’s a busy week for sponsors to get their messages out through players in rugby, football and GAA and Celtic Pure, the official hydration partner to the FAI have used research to get their story out. One figure that stood … Continue reading