Accenture and Rothco – Sporting Stories

The crossover between management consultancy and marketing has accelerated with news in yesterday’s Sunday Business Post that creative advertising agency Rothco had been bought by Accenture. Rothco has been a major player in sport having been the creative agency behind AIB’s ‘The … Continue reading

Great Dane Lands in Dublin

Danish and Man United legend and ‘Probably the Best Goalkeeper in the World’, Peter Schmeichel was in Dublin yesterday promoting Carlsberg’s plans to support Irish football fans travelling to Copenhagen for Saturday’s crunch FIFA 2018 World Cup Qualifier. Carlsberg are...