Volvo Backing Quest Adventure Series

Quest Adventure Series has signed a new partnership with Volvo Car Ireland as their official event vehicle partner across Quest events for 2019.

Quest adventure races involve running, cycling and kayaking across various distances in remote, beautiful and challenging locations.

Volvo will sponsor two event vehicles for Quest over the next six months and be on hand at Quest 12/24, Quest Lough Derg and Quest Killarney providing experiential activation for the adventure racing community.

Adventure racing continues to grow at a significant rate with over 10,000 participants taking part in Quest events last year.

Seen as an alternative to triathlon and the popular mass participation half-marathons and other runs on offer, adventure racing seeks to extend beyond the physical and lays claim to fostering a real sense of camaraderie and fun as part of the races.

The new partnership will include elements of care for the environment and sustainability as well as a strong focus on people, helping them to enjoy active lifestyles and explore new opportunities.

Plenty of thought has gone into the partnership with Volvo highlighting the comprehensive range of accessories specifically designed for people who enjoy sports and adventure, from bespoke and secure cycle carriers, spacious roof boxes, and hard-wearing load compartment and cabin mats that are ideal when carrying wet or dirty clothing and equipment.

“We are really pleased Volvo have come on board as official vehicle partner for Quest,” said Oliver Kirwan, Quest founder and Race Director.

“It’s a brand that has great synergies with Quest and we know that adventure racers value high quality experiences in the outdoors.”

“To be able to get out into the countryside or coastline with your gear and taking on an escape or an adventure weekend is what it’s all about. I’d like to welcome Volvo to Quest Adventure Series, we look forward to a really positive and productive partnership.”

“We are excited to support such a popular sport that allows people to get out, be active and enjoy the beautiful surroundings our country has to offer,” added Patricia Greene, Head of Communications for Volvo Car Ireland.

“There is a sense of adventure at the heart of Volvo that makes our partnership with Quest a perfect fit.”

Quest 12/24 is a long-distance adventure race taking place along and around the Kerry section of the Wild Atlantic Way on Saturday 31st August. This is followed by Quest Lough Derg on Saturday 14th September and Quest Killarney on Saturday 12th October.

The Quest Adventure Series is managed by Elite Event Management, Ireland’s leading sports event management company and a proud member of Sport for Business.

Other events on the calendar delivered by Elite Event Management include the Ring of Beara Cycle Kenmare, Ride Dingle and Run Killarney 10k and half-marathon. Volvo will also be present at Run Killarney which takes place on Saturday 20th July at the Gleneagle Hotel, Killarney.

 


 

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