Glanbia has announced a new partnership with Kilkenny Camogie, to include the sponsorship of all Kilkenny’s senior, intermediate, minor and u16 county camogie teams.
The new three-year partnership will commence in 2024 and will see all Kilkenny Camogie jerseys and leisurewear carry the Glanbia brand.
Glanbia has been a proud sponsor of Kilkenny GAA for the past 29 years through the Avonmore brand, which is now owned by Tirlán.
For the 2024 season onwards, Avonmore, through Tirlán, will continue to sponsor Kilkenny’s hurling teams while Glanbia will partner with the Kilkenny camogie teams under its own name and brand.
Through the new camogie partnership, Glanbia will provide its high-quality performance nutrition products to Kilkenny’s senior camogie teams, supporting nutrition and recovery throughout the season.
Earlier this year, Glanbia’s Optimum Nutrition, the world’s number 1 sports nutrition brand, was unveiled as the official Performance Nutrition Partner of the Gaelic Players Association (GPA), providing its Elite Series product range to adult players and counties nationwide.
“We are thrilled to extend our partnership with Glanbia through this new sponsorship,” said Theresa Aylward, Chairperson of Kilkenny Camogie.
“This is a game-changing investment in Kilkenny Camogie and we know that with the backing of a sponsor like Glanbia, we can better support our players to bring their best game every time they play.”
“This support can only help to inspire our younger teams as they come up through the club scene at grassroots level, which is where it all begins.”
“Glanbia has been a committed supporter of Kilkenny’s hurling and camogie teams over many years,” added Martha Kavanagh, Corporate Affairs Director at Glanbia.
“We are delighted to enter a new phase of this partnership for the upcoming season, as official sponsor of Kilkenny Camogie.”
“As a better nutrition company, Glanbia’s products fuel and support recovery for female athletes in many different sports globally. Kilkenny Camogie is synonymous with excellence – these players are not only talented and accomplished in their chosen sport, but they also serve as powerful role models within their communities and for young, aspiring female players everywhere. We are proud to support this sporting story.”