Brands building knowledge through fans
Social media has rapidly changed the many ways in which fans can engage with sport and make it an...
Read More
Tag: Fans
Fan power in soccer
Fan power is alive and well, even in the days of mega rich owners of clubs. An initiative in Ireland is seeking to harness the knowledge gained here.
Read More
All Blacks Sponsor Challenge
There are risks and rewards associated with overt sponsorship, especially when the brand is as powerful as that of the New Zealand All Blacks.
Read More
Capturing the ‘Spirit of Sopot’
How can we capture the ‘Spirit of Sopot’ and turn a small proportion of the two million who watched Ireland at the Euros into regular fans of domestic soccer? Here are six ways for starters.
Read More
Cricket Ireland’s Rain Pain
Ireland and Australia’s Cricket international was lost to the weather but Cricket Ireland has stepped in to ease the pain for those who had paid to attend
Read MoreSport for Business Events
Secure Your Place Now
Daily Bulletins
50 Women of Influence 2025
Industry Events Calendar
Sport for Business Podcasts
LATEST NEWS
In the Best of Company
Sport for Business Jobs in Sport
TV and Streaming Guide
Access for Members
Explore Membership Options
30 Under 30 for 2025
Sport for Business Sustainability
