
Those who will gather today at Bewley’s Hotel in Ballsbridge will enjoy hearing from and mixing with some great speakers on the future of Digital Sport.
For those who cannot make it though there will be an active social media discussion taking place at #SfBDigitalSport and we will also be live streaming a number of the presentations for Sport for Business members.
Join us at our specially created FanHub.
The day is shaping up as follows:
0830: Registration, Caffeine and Early Bird Networking
0915: Welcome address – Rob Hartnett, Founder of Sport for Business
0930: Getting Social
Darragh Rea – Edelman on how brands build and protect their online reputation
James Cluskey – International Tennis Player
Rebecca Hocking – GAA on building a social network of real power
Followed by an interactive Q&A session from the floor.
1100 Coffee and Networking
1130 Moving Pictures – The Power of Video
Interactive session on the most important elements of creating a great video
Stephen Quinn – Atomic Sport on making memorable videos
Philippe Brodeur – Aer TV on how the TV market is changing and how sport and sponsors can look to work in niche areas
Followed by an interactive Q and A from the floor.
1300: Lunch in the main hotel
1400: Digital Innovation
Múirne Laffan, Managing Director, RTÉ Digital
Brian Reynolds, Founder Balls Media
Lyndsey Irwin, Sotic Digital Agency
Followed by Interactive Q and A from the floor
1545: The Best of the Best
Brian Keating of AIB will talk us through one of the most successful digital campaigns of the year. Then as part of a one to one interview and Q&A from the floor we will find out something of the why and a bit of what next…
1630: Denis Crushell, Head of Sports Sponsorship, YouTube
‘Looking to the Future’ will give an insight into how the Google owned video sharing website with over one billion worldwide viewers a month is creating new options and outlets for sport and sponsors.
Join the discussion live at #SfBDigitalSport
0915: Welcome address – Rob Hartnett, Founder of Sport for Business
0930: Getting Social
Darragh Rea – Edelman on how brands build and protect their online reputation
James Cluskey – International Tennis Player
Rebecca Hocking – GAA on building a social network of real power
Followed by an interactive Q&A session from the floor.
1100 Coffee and Networking
1130 Moving Pictures – The Power of Video
Interactive session on the most important elements of creating a great video
Stephen Quinn – Atomic Sport on making memorable videos
Philippe Brodeur – Aer TV on how the TV market is changing and how sport and sponsors can look to work in niche areas
Followed by an interactive Q and A from the floor.
1300: Lunch in the main hotel
1400: Digital Innovation
Múirne Laffan, Managing Director, RTÉ Digital
Brian Reynolds, Founder Balls Media
Lyndsey Irwin, Sotic Digital Agency
Followed by Interactive Q and A from the floor
1545: The Best of the Best
Brian Keating of AIB will talk us through one of the most successful digital campaigns of the year. Then as part of a one to one interview and Q&A from the floor we will find out something of the why and a bit of what next…
1630: Denis Crushell, Head of Sports Sponsorship, YouTube
‘Looking to the Future’ will give an insight into how the Google owned video sharing website with over one billion worldwide viewers a month is creating new options and outlets for sport and sponsors.
Join the discussion live at #SfBDigitalSport












