Friday Forum – Brand Quality
This week’s Friday Forum of Sports Marketing experts looks at issues surrounding brand ambassadors in the wake of Luis Suarez at the World Cup…
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Author: rob
Daily Video – Incredible Cycling
Discover what it is really like to ride a sprint finish in cycling…
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Rory’s Ireland choice – What it means
What will Rory McIlroy’s choice mean for Team Ireland and will it all be positive?
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Fit for Business, Fit for Life
In May The Irish Sports Council issued a challenge to companies to get out and get fit. At Sport...
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Meet Quota’s or Lose Funding
In Britain, the Government has lain down a challenge for sport to step up in terms of female representation. We should be adopting a similar hard edged approach.
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World Cup Forecasts
Join our fun, free to enter prediction competition to see if you can do better than Goldman Sachs in the predictions game…
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Three Deal Impact for Sport
Three’s takeover of O2 in Ireland gives it a unique position as the main partner for three of Ireland’s largest sponsorship properties.
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Camogie Takes Lead on Youth Activity
The Camogie Association and the Nutrition & Health Foundation will next week hold the 3rd annual Hurl Smart week in 50 clubs across the country.
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Paralympic Ambition a Winner
Paralympics Ireland has set out an ambitious plan to maximise the impact from the achievements of London 2012 and the Potential of Rio 2016.
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Liberty Increase GAA Ties
Liberty Insurance is adding to its All Ireland Sponsorship by insuring the medals of the winning players, increasing the ties that bind a sport and a sponsor.
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