In today’s 82nd episode of the show, back after a short Olympic fuelled summer break, we are diving into the world of Formula One, and the position of an Irish company at its very highest level.

Colin Westcott-Pitt is the Global Chief Brand Officer at Glanbia Performance Nutrition, and his signature is only just dry on a deal with the McLaren F1 team.

Glanbia is now fuelling the drivers who are flying around the tracks, making life-and-death decisions in microseconds, and very much needing to be at the top of their game.

We chat about the role of nutrition in that high-octane environment, about the business, but also about the old days of James Hunt, when the driver was perhaps more about the high life than the details of high-performance prep, and, of course, about what Zac Brown is like to work with…

Our Leadership Series Coverage is in partnership with PwC, and we have a great line-up of interviews coming down the track over the coming weeks.

 

 

 

Sport for Business, in partnership with Lidl Ireland and AIG, will hold the 2024 Sport for Business Women in Sport Conference on Thursday, November 28th, one of ten events currently planned for the remainder of 2024.

Register your interest to attend a Sport for Business event here.

 

The Sport for Business Membership comprises nearly 300 organisations including all the leading sports and sponsors, commercial and state agencies. 

Find out more about joining us today.

 

Check out our upcoming events to discover ways of connecting in person with our membership.</s