Pinergy has announced a three-year extension of its partnership with Basketball Ireland.
As the Official Energy and Insights Partner for Basketball Ireland since 2018, Pinergy has been ‘powering the difference’ for the marginal gains on the court as well as the sustainable energy consumption gains off the court.
Today’s announcement sees further investment in the sport by the energy provider with the news that they will not only be powering Basketball Ireland’s energy with insight but will also become the official sponsor of the All-Ireland Schools Cup when it gets underway once more this autumn.
The All-Ireland Schools Cup is one of the big marquee events in the basketball calendar, with hundreds of schools across the country vying for supremacy each year in the ultimate knockout tournament.
Pinergy’s sponsorship of the competition will see them further supporting the development of basketball nationwide and helping to #PowerTheDifference at a grassroots level.
With full details of the schools partnership to be unveiled in August of this year, Pinergy is building the excitement for the return of the competition ahead of the launch, throughout the summer.
Competition
included in this campaign is a competition giving schools the chance to win key basketball equipment.
Tipping off on Monday, July 5th, the competition will run for five weeks across Pinergy’s social channels on Facebook, Twitter and Instagram. To enter, families across Ireland are invited to ‘like and share’ the pinned post on Pinergy’s social channels and tag their school. The school with the most amount of tags at the end of each week will win basketball equipment for their school, while at the end of the five weeks, all families who entered the competition will be entered into a draw for a Grand Prize.
“We are delighted to continue our partnership with Basketball Ireland and extend our involvement in the game as new sponsors of the All-Ireland Schools Cup,” said Head of Marketing at Pinergy David Slattery. “This partnership will enable us to continue to drive sustainability through our insights, and further build on that by supporting the sustainable growth of the game and powering the development of the sport for the coming years.”
David Slattery will be a guest on Sport for Business tomorrow morning.
“Today’s announcement is fantastic news for basketball in Ireland,” added Conor Meany, Commercial Manager at Basketball Ireland.
“Since coming on board as sponsors in 2018, Pinergy has been a fantastic supporter of basketball, and we welcome the announcement of their support of the All-Ireland Schools Cup. The past 16 months have been challenging for the sport, but Pinergy’s support is a great vote of confidence as we get closer to our full return.”
Today’s news comes at an exciting time for basketball in Ireland, with clubs back training nationwide on outdoor courts, and excitement building ahead of the staging of the European Championships for Small Nations at the National Basketball Arena in August.
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