Our Sport for Social Good online and in-person Conference on February 24th will shine a light on projects over the past year that have made a real difference to the way we live as a society.

A key part of the day is the publication of our annual Sport for Business Sport for Social Good Report, in partnership with our friends at Allianz.

Last year we highlighted the work of SuperValu and the GAA through Club Together; of Lidl, Jigsaw and the LGFA through One Good Club; Electric Ireland through Darkness Into Light; the Manchester United Foundation through the Marcus Rashford School Meals Campaign; Team Ireland and Dare to Believe; The WNL and Barrettstown; Pride initiatives from Aviva, PwC and Bohemian FC; Special Olympics Ireland and Revolut and others.

This year we are aware of a number of programmes and initiatives we have covered on Sport for Business but we also want to give you an opportunity to nominate a project which you feel has made a difference, where sport, business and a community have come together to make the world a better place.

Please let us know through the form below and hopefully, we will get to feature your story as part of the day’s events and in the report.

 

Our First Guest Speaker

Matt’s career has been spent creating and scaling businesses in the sports and entertainment arena, as well as actively engaging in the wider sports industry to drive productive change.

Having led international P&Ls at iconic brands MTV and NBA, he co-founded Two Circles in 2011, leading the business as Chief Executive until 2016, through acquisition by WPP and thereafter as Executive Chairman.

During that period the business grew to just under 200 people servicing over 100 clients, including the six biggest sports rights holders in the world by revenue.

Two Circles were voted in the top three for leadership in the Sunday Times Best Companies to Work For, and was twice the UK Sports Agency of the Year.

Bruin Sports Capital purchased the business from WPP in March 2020. Matt stepped down as Executive Chairman at that point and threw himself into writing All to Play For – How Sport can Reboot Our Future, a piece of work that is laser-focused on what Sport for Social Good is and can be.

Former England Rugby international Ugo Monye described it thus “Sport Gives us all a platform to make change happen. This superb book shows why our time is now.”

Matt is a regular speaker around the evolution of the business of sport, and the implications of that evolution on wider industry. You may recognise his voice from a number of podcasts and you will now have an opportunity to meet him in Dublin.

Matt will be with us for the online session on the day between 10 AM and 12 Noon and then he will be one of the special guests joining us live for our first in-person event for two years, that same afternoon between 4 PM and 6 PM.

Because learning to be better is central to what we do every day we are delighted to offer a signed copy of Matt’s book to all those of our members who are able to join us for the in-person event.

We will be naming more of our top-class speakers in the days and weeks leading up to February 24th.

This really is an event it will be worth coming out for and we look forward to meeting up again to do some good together.

Details of the in-person event are currently being finalised but will be limited by number and to full members of the Sport for Business network.

Links to the online session will be sent out to those who have registered the week before.

 

Register to join us for Sport for Social Good 2022