Daily updates from around the world of Women’s Sport…
Ireland’s U17 Soccer team lost their opening match at the European Championships yesterday, going down 1-0 to France. They will now have to win on Thursday against Switzerland and on Sunday against Norway. to progress in the tournament. This was a rare defeat for the team who had been unbeaten in qualifying for the finals.
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England came from behind to beat Norway at the Women’s World Cup in Canada last night, setting up a quarter final appearance against host nation Canada on Saturday night.
The quality of the goal scored to take the lead from Lucy Bronze was exceptional.
The England games are all being televised on BBC 3 and mainstream media coverage of the team and its progress has been stronger then ever before. The natural spillover impact on Ireland from what happens in UK sport makes the credibility of Women’s team sport move significantly forward and the recent signing of a major sponsorship deal with SSE for the English Women’s FA Cup is another sign of growing parity between men’s and women’s games
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Sport for Business understands that a significant new partnership deal involving a major business and women’s sport in Ireland will be announced in Dublin next week. Watch this space for further details…
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