Earlier this week we reported on the Confederation of Golf in Ireland research which showed that Golf was doing well in older age groups but struggling to retain numbers in those under the age of 50.
Recent innovation towards playing six hole golf tournaments echo the moves of cricket over the past three decades to move towards shorter, faster variants of the game and will undoubtedly gain traction.
The BMW Tournament currently on at Wentworth has gone down the ‘cool’ route in terms of promotion inviting professional Thomas Pieters, with a little help from Parkour runner Chase Armitage, to take a novel approach to getting to the tee box. It certainly helps to promote BMW’s involvement as well…
