The art of video is making it interesting and relevant. When British Airways wanted to gain coverage of their new aircraft and new service between London and Johannesburg they opted to recreate a famous ‘stunt’ from 2007 when rugby star Bryan Habana raced against a Cheetah to increase awareness of the animals endangered species. Only this time they substituted the cheetah with a jet aeroplane…

Sport for Business 20/20 at Ulster Bank HQ (October 8th)
The Business of Youth Sport Seminar (November 28th)













