Daily Video – Dingley Diving
Oliver Dingley will be the first diver to compete for Ireland at the Olympic Games in 68 years. He’s a very calm, likeable individual but has struggled in the past with confidence…
Read MoreJul 20, 2016 | Daily Video, News Members, Olympics
Oliver Dingley will be the first diver to compete for Ireland at the Olympic Games in 68 years. He’s a very calm, likeable individual but has struggled in the past with confidence…
Read MoreJul 14, 2016 | News Members, Olympics
The Morton Games have a rich history and a good line up for July 22nd but was there an opportunity lost in Athletics to reward a sponsor with something unexpected that could have paid off in the longer term?
Read MoreJul 14, 2016 | News Members, Research, Social media
Discover how much more money was spent by die hard football fans spent on alcohol, on football memorabilia and on gambling over the course of Euro 2016 compared to everyone else who watched the tournament. As well as how they spoke about it after on social media and second screens…
Read MoreJul 13, 2016 | News Members, Research
Sport for Business member PSG Sponsorship conducted research throughout the Euro 2016 Championships looking at the impact and effect of sponsorship for those companies involved at tournament and national level. The results will be of real interest and cause for celebration for those who took a chance…
Read MoreJul 13, 2016 | News Members, Olympics
All the number crunching from performance, sentiment and a range of factors will of course be only truly tested when it comes to next month’s games, but here’s what Ireland can expect based on analytics…
Read MoreJul 12, 2016 | Hockey, News Members, Olympics
The naming of Ireland’s first Olympic team since 1948 took place as part of sponsor Electric Ireland’s build up to the Games…
Read MoreJul 7, 2016 | News Members, Research, Soccer, Social media
This week’s deep dive on data from the Euros looks at how viewing figures compare to 2012 and which brands have been winning in social media…
Read MoreJul 6, 2016 | News Members
“Sport is a birth right and a passion. All the highs and the lows, the agony and the ecstasy… it all matters. We believe the time has come for sport to be unleashed and set free.” So states the first promotional messaging for eir Sport, the new player in the sports rights and broadcast arenas formed by the takeover of Setanta Sport by eir…
Read MoreJul 5, 2016 | News Members, Rugby, Sports Retail
In competitive sport home advantage is always a plus and Elverys Intersport have won back one of their major home teams in the West of Ireland from rival Lifestyle Sports with the resigning of Connacht Rugby as title sponsor and official retail partner…
Read MoreJul 5, 2016 | News Members
Sport has scored highly in the Nissan search for young ambassadors representing the next generation of Irish role models.
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