GAAGAABox is coming back this summer for a second season.
Bord Gáis Energy’s hugely popular series features the most passionate hurling fans across the country filmed in their front-rooms as they experience the agony and ecstasy of following their counties’ fortunes.
The activation was launched last year as a response to no fans being allowed into the grounds throughout the Championship. It was part of the brand’s overall #HurlingToTheCore campaign.
While hopes are rising that some attendance may be possible before the end of the summer, the numbers will be low and watching from home will remain the number one form of engagement.
The series ran over five episodes and attracted over 2.5 million views.
Amongst the stars of GAAGAABox in 2020 were Limerick’s Twomey family, Harry and daughters Orla, Aisling and Cliodhna who cheered their team on to All-Ireland glory shortly before Christmas.
Now the call is going out for families across the country to match that passion in their county colours.
Could it be you?
Interested families are invited to express their interest via email to firstname.lastname@example.org to find out more.
A call is going out for the craziest, most committed supporters in the country to get involved with the chance of becoming the stars of the latest series.
You can watch the side-splitting highlights of last year’s run of GAAGAABox here:
2021 marks the fifth year of Bord Gáis Energy’s sponsorship of the GAA Hurling All-Ireland Senior Championship. Bord Gáis Energy is also the sponsor of the Bord Gáis Energy GAA Legends Tour Series of Croke Park.
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