The GolfPass app, backed by Rory McIlroy has this morning gone live on SkyQ with daily golfing tips and hundreds of exclusive videos.
GolfPass members can access a raft of golf content from Golf Channel films and exclusive original programming to video tips from the likes of 4-time Major Champion and GolfPass Ambassador McIlroy.
It includes more than 4,000 hours of golf lessons and instructional content from the world’s best players and coaches.
Developed in partnership between global golf superstar Rory McIlroy and NBC Sports Group, GolfPass is a first-of-its-kind, direct-to-consumer subscription program.
It is part of the GolfNow group which is owned by NBC Sport and which operates a European base out of Belfast where former Ulster rugby executive Fiona Hampton is Director of Sales and Customer Success.
“Over the last year we have seen a large uptake in the game from a grass-roots level which is great to see – and it’s fantastic to be able to provide golfers old and new with tips to improve their game from their living room,” said McIlroy.
“GolfPass joins some great fitness entertainment apps already on Sky Q and is packed with tips and exclusive content to help you improve your technique, so you can say goodbye to duffs and keep it on the fairway,” added Fraser Stirling, Chief Product Officer at Sky.
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