The FAI’s new Chief Executive Officer Jonathan Hill will be one of the keynote speakers at the Sport for Business Sporting Year Ahead event taking place online on the morning of Thursday, January 21st, 2021.

Hill was named as the new boss at the FAI in October. He brings a wealth of football and leadership experience to the role having previously worked as Group Commercial Director with the English Football Association, as Commercial Director of Wembley National Stadium and Commercial Director for Euro ’96.

Jonathan has also worked extensively in the wider sports marketing sector, including with IMG and as CEO for the Laureus World Sports Awards, with proven success in working efficiently in complex multi-stakeholder and business partner environments.

We are very much looking forward to chatting with him about the short and longer-term future for the FAI.

It has also been confirmed that we will be joined by our friends at Teneo to look back on their annual research about the sentiment the Irish public have towards sport and what they are looking forward to most over the next twelve months.

We will be joined by other sporting and business leaders to look ahead to what the year will hold, and we will publish our event guide to all the major events being hosted that will be of interest to the Sport for Business community.

You can register for this event for free as a Sport for Business member.

Register now to secure your place.

If you are not yet a member but feel the time is right to join us, you can sign up to an annual or monthly Membership option right here.

We will have a virtual networking room after the show so that we can engage as best we can in a virtual setting.

Among those confirmed as attending so far are:

AIG, Allianz, Aviva, Bank of Ireland, Canoeing Ireland, Cycling Ireland, Energia, FAI, Gaelic Players Association, Galvin Sports Management, Legacy Communications, Navy Blue Sports, Sport Ireland, Sports Direct, Teneo, TG4, The Brand Fans and more


Provisional Schedule:

0915-0930    Gathering together

0930-0940    Welcome Comments from Rob Hartnett, Sport for Business

0940-1000    Keynote Interview with a Jonathan Hill, CEO of the Football Association of Ireland

1000-1015    Snapshots – Six Bite-Size Previews of Events to Look Forward to in 2021

1015-1035    Insights – Teneo Present the Findings of their Annual Sports Sponsorship Sentiment Index

1035-10:55    Sponsorship in 2021 – A Discussion with some of Ireland’s Leading Sponsors on 2021 through their eyes

1055-1110    Return to Sport – What are the prospective timelines for a return to normal sport?

1110-1130    Keynote Interview – A second leading figure from the commercial world of Irish Sport in conversation

1130-1200  Networking Opportunity – We open up the Sport for Business virtual Coffee Dock where you can meet your peers





Sport for Business Partners