Liverpool fans might be in need of a lift after Monday night’s defeat to Man United and today’s Daily Video will allow them to wallow in a little bit of nostalgia, courtesy of Carlsberg.
The Danish brewing giant has been a sponsor at the club for 30 years, including a period of 18 years from the start of the Premier League in 1992 all the way to 2010 when they were on the front of the shirt.
That time included the famous European Champions League win in Istanbul and the brand continued its partnership by signing a five-year extension in 2019.
Yesterday they released a video celebrating the arc of that 30-year relationship on the theme of saving memorable moments.
It is a nostalgia-driven look back over time and we are happy to share it with you today.
Is it time to take your place alongside the 250+ members of the Sport for Business network of sporting and business organisations working together across a number of key areas in the commercial world of Irish Sport?
Download our latest membership brochure here.
Sport for Business Partners
