Sport for Business is to host the first in a series of six Members Round Table Events this morning, with the first subject being on the issues surrounding Name, Image, Likeness and Personality in Irish Sport.
We will be joined by Aidan Kilcoyne, formerly of Betfair, Derek Kinnevey of Paralympics ireland, David McHugh of The-Team, Joe Mooney, formerly of Aldi, Jordi Murphy of Navy Blue Sports, Paddy Murphy of Ogier, Henry O’Hora of Diverse Sports Agency, Colm O’Mealoid of the GAA and Gaelic Players Association, Mark Russell of Druid Sports, Sean Ryan of the IRFU and Matt Steerman of Wilson Hartnell.
The event will take place in the sporting surroundings of the new Druid Padel Centre in Terenure and it promises as ever to be an interesting chat with different perspectives and voices sharing their views.
The areas we will cover include over 90 minutes include:
Introduction
Irish sport has historically been built on amateur values. Are we now entering an era where athlete identity and commercial rights are becoming central to the sports economy?
Understanding NIL and Personality Rights in Ireland
Are Irish athletes currently under-protected or over-restricted when it comes to controlling their own image and identity?
The Commercial Value of the Irish Athlete
Are Irish athletes leaving commercial opportunities on the table because the structures around them are not yet suitable or understood?
Managing Risk, Reputation and Responsibility
Should Irish sports organisations actively help athletes monetise their brands, or should they stay out of it?
Looking Ahead: The Future of Athlete Commercial Rights
If we were hosting this discussion again in five years, what would we expect to have changed in Irish sport?
The Sport for Business Members Round Tables will continue through the year with upcoming events focusing on the retention of teenagers in sport, mental wellbeing at elite and community level and the measurement of sponsorship value.
Watch out in our Daily Bulletins for the dates and details of these events, designed to make us all a little bit smarter about subjects that matter.
Image Credit: Sport for Business
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Sport for Business is Ireland’s leading platform focused on the commercial, strategic and societal impact of sport. It connects decision-makers across governing bodies, clubs, brands, agencies and public institutions through high-quality content, events and insight. Sport for Business explores how sport drives economic value, participation, inclusion and national identity, and how your story can be part of ours.
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