and the GAA have confirmed the third year of their sponsorship of the U20 GAA All Ireland Hurling Championship.

Last year’s tournament was a massive success, culminating in Cork’s first win in two years and their third in four seasons, having beaten Offaly in their pursuit for their first ever title.

The 2024 tournament promises to be another action-packed spectacle for fans as teams compete for the James Nowlan Cup, with this year’s final taking place in UPMC Nowlan Park to mark the centenary anniversary of James Nowlan, the longest serving President of the GAA. will once again be showcasing their new logo on the advertising boards at games and will be releasing their new TV sting.

They will also be retailing the official U20 GAA All-Ireland Hurling Championship jersey (pictured above) on their website following the demand for last year’s promotional jersey.

“These championships play a crucial role in the development of the next generation of hurling heroes and have served as a launchpad for many a stellar career,” said GAA President Jarlath Burns.

“The final taking place in Kilkenny will afford us a chance to remember James Nowlan one of the most instrumental leaders in GAA history and I look forward to the high-quality battles that will take place for the chance to reach UPMC Nowlan Park in the coming weeks. Our thanks to O’Neills for their continuing support of this fantastic competition.”

“We are excited to once again support the U20 GAA All-Ireland Hurling Championship and to play a pivotal role in fostering the next generation of hurling talent,” added James Towell of O’Neills.

“We are committed to providing players with the highest quality kit to help excel on the field. We are looking forward to seeing the passion and skill shown by these young hurlers throughout the championship, and we’re also very excited to see the fans at the games supporting their teams.”


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