The Pittsburgh Steelers have strengthened their growing presence in Ireland through a new partnership with Mahon Hospitality Group, naming Kennedy’s Pub and Restaurant as their Official Pub in Ireland.
Established in 1850, the Dublin venue will now act as a central hub for Steelers supporters across the island, offering a dedicated space to gather throughout the NFL season. The partnership will see Kennedy’s host official watch parties for Sunday fixtures, creating a shared game-day experience for Irish fans.
A section of the venue will be transformed into “Steelers Station at Kennedy’s,” featuring team photography and memorabilia designed to bring supporters closer to the franchise’s identity and heritage.
The agreement also includes a programme of annual fan engagement events, beginning with a Steelers Draft Party scheduled for April 25th, 2026. The event is expected to draw strong interest, reflecting the growing appetite for NFL-related experiences in Ireland.
The move builds on the Steelers’ deepening connection with Ireland, following their role in the NFL Dublin Game 2025 at Croke Park. The landmark fixture marked the NFL’s first regular season game on Irish soil and delivered an estimated €104.5 million economic impact.
“Ireland has always held a special place for the Steelers organisation and our connection with the island continues to grow,” said Dan Rooney, Vice President of Business Development & Strategy at the Steelers. “Partnering with Mahon Hospitality Group to establish Kennedy’s as the Official Pub of the Pittsburgh Steelers in Ireland gives fans a dedicated place to come together and celebrate Steelers football.”
Robert Mahon of Mahon Hospitality Group added that the partnership reflects both the strength of the Steelers brand and the opportunity to create a new focal point for fans in Dublin.
“We are delighted to partner with the Pittsburgh Steelers and welcome them to Kennedy’s,” he said. “The Steelers have a passionate and growing fan base in Ireland and we’re excited to provide a home for those fans to come together and experience the atmosphere of game day.”
The announcement is the latest example of how NFL franchises are investing in international fan development, with Ireland continuing to emerge as a priority market following the success of live games and sustained commercial engagement.
Image credit: Pittsburgh Steelers
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