There is just one week left until the closing date for the tender process for the naming rights of Tallaght Stadium. The final date is next Thursday, October 13th.
South Dublin County Council, in conjunction with Core Sponsorship and Tallaght Stadium, opened the process in September.
Now with the skeleton of the fourth stand rising from the ground, the time for Ireland’s first such naming rights tender process is at a crunch point.
The stadium is home to Shamrock Rovers and both the FAI Women’s National Football team and the Men’s Under 21 Team. It hosted the recent FIFA Women’s World Cup 2023 Qualifier between the Republic of Ireland and Finland, resulting in Ireland securing a play-off for the World Cup for the first time.
It has recently been upgraded to be able to stage all games in European Club competitions including the UEFA Champions League.
The successful tenderer will benefit from a multitude of commercial options including substantial branding opportunities, extensive editorial mentions, TV broadcast and digital media exposure, ticketing and venue rental opportunities.
Funded by South Dublin County Council, approximately €11.5 million is currently being invested in the expansion of Tallaght Stadium, which is the only municipal stadium of its kind in Ireland. The new North Stand, which is under construction, will increase the overall capacity to 10,000+ and will further cement its position as a top-class arena which consistently hosts elite sporting events. The sod-turning for the new North Stand took place in June and the facility is due to be completed by July 2023.
As well as the new North Stand, major refurbishment work is also taking place across the West stand corporate areas to provide revamped conference and meeting room facilities, as well as enhanced amenities for media and sporting fixtures. Improvements are also being made to the Accessible Seating areas in the South Stand, while a changing places facility is also being installed.
“This is an exceptional opportunity for businesses looking to be an integral part of a thriving community and also be a significant supporter of sport in Ireland,” said Mayor of South Dublin, Emma Murphy.
“With the wide range of events to be held at Tallaght Stadium in front of large international and domestic audiences, we’re really looking forward to welcoming a new partner on board to work with us to maximise the most of this new opportunity for all parties.”
“This significant commercial opportunity represents another exciting milestone in the development of Tallaght Stadium,” added Daniel McLoughlin, Chief Executive of South Dublin County Council.
“The venue has proved to be an incredible success within South Dublin County and in Tallaght, serving as a unique identifier, source of pride and focus point for the wider community. The naming rights to the Stadium represents a unique opportunity for a new commercial partner to be right at the heart of a thriving community which will benefit directly with the reinvestment of funds arising in local sporting and community projects.
The tender process is being run by Core Sponsorship whose Director of Intelligence Noel Martyn added that “Tallaght Stadium is one of the most interesting naming rights opportunities to enter the market in recent years. It offers a significant range of assets and benefits, including coverage of the named stadium on broadcast, print and digital channels, stadium signage, exposure on TV broadcasts, venue rental and ticketing
