Sport for Business Leadership Series - Sarah O'Connor

Sarah O’Connor is Head of Sport at Wilson Hartnell and one of the most respected advisers in the business of sport here in Ireland.
She works with some of the biggest brands and sporting organisations from Guinness, AIB and Electric Ireland to the Olympic Federation of Ireland.
We sat down with her virtually to discover how a collaborative agency was handling the business of working apart and how she feels that sport will cope over the coming months.