SuperValu ambassadors and allies Hannah Looney from the Cork Ladies Football team, Referee David Gough and content creators James Doyle and Jim Flanagan have launched the #WearWithPride campaign 2024.
SuperValu is asking everyone to support the LGBTQ+ community during Pride Month by purchasing a pair of Rainbow Laces and being creative in how they wear them.
Simply pick up a pair of rainbow laces at your local SuperValu store and share a picture of how you wear them—in your favourite shoes or boots, tied in your hair or around your sunglasses, as a bracelet, or simply hanging from your handbag or backpack. Tag SuperValu and include the hashtags #WearWithPride #ShoeYourSupport.
SuperValu will give a number of lucky winners a €100 flight voucher to get over the rainbow this summer.
The campaign will help raise awareness of the significance of rainbow laces, which are available to purchase now in SuperValu stores. Proceeds will support Belong To—LGBTQ+ Youth Ireland.
Sport for Business will host its Annual Women and Sport Conference on Thursday, November 28th. This is one of many events planned for the remainder of 2024.
Register your interest to attend a Sport for Business event here.
The GAA, Sporting Pride, Allianz, AIB, Bord Gáis Energy and PwC are all full members of the Sport for Business Community.
The Sport for Business Membership comprises nearly 300 organisations including all the leading sports and sponsors, commercial and state agencies.
Find out more about joining us today.
Check out our upcoming events to discover ways of connecting in person with our membership.
