Aviva Goes Major on Minis
“This will be an even better Mini Rugby season for Aviva with the IRFU,” said Mark Russell, sponsorship manager with Aviva…
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Tag: Sponsorship
Elegant, Effective Activation from Vodafone
Every now and again there is an element of sponsorship activation comes along that is so elegant in its construction and effective in its result that you have to stand back and applaud…
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AIB Back for 25th Year with GAA Clubs
AIB’s second year as sponsor of the All Ireland Football Championship has been hailed as the ‘best of the summer’ but that was last week and the brand has already switched into its club gear to mark the 25th anniversary of …
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Soft Drink Tax on the Horizon
Budget 2017 produced a mix of results for sport but one additional element which may have an impact was deferred to 2018 at the earliest. We look at the potential impact this might have on sport…
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Who ‘Won’ the Summer of Sport?
There were insights aplenty from broadcast and sponsorship across the Summer of Sport at an Irish Marketing Institute event in the Aviva Stadium…
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